Media Planner
- Hoboken, United States
- Senior
- Full-time
Description
We’re on the hunt for a Media Planner to lead the end-to-end media planning process at Overwolf, supporting our Brand Partnerships team across all pre-sale RFP activities and post-sale campaign execution.
As a Media Planner, your responsibilities will include working in close collaboration with our Brand Partnerships teams to assist in developing exceptional media plans for clients. Upon approval of these plans, you will coordinate with the account management and ad operations teams to facilitate campaign setup, launch, and optimization.
The ideal candidate will possess substantial digital media expertise, analytical prowess, attention to detail, and a passion for the video game industry.
Responsibilities
- Design, manage, and refine media planning tools and products to guarantee precision and efficiency throughout the planning process.
- Lead pre-sales RFP efforts, including strategy, plan creation, collaboration with creatives, and proposal development.
- Leverage data and research to guide media planning decisions and formulate recommendations.
- Engage with interdisciplinary teams, including marketing, ad operations, and product development, to commoditize significant Overwolf products and innovate new offerings based on client demands.
- Monitor campaign delivery, compile reports, and ensure adherence to key performance indicators.
Requirements
- 5-10 years of experience in sales planning, media planning, or sales enablement.
- Prior role in a media agency focusing on planning strategy is essential.
- Familiarity with programmatic advertising will be considered an asset.
- A passion for the gaming industry will be viewed favorably.
- Exceptional analytical and problem-solving abilities.
- A meticulous, highly organized, and process-oriented approach.
- Proficiency in English and working flexibly across various time zones (collaboration with team members in the US and Israel is required).
- Proficiency in Microsoft Office, particularly Excel and PowerPoint, as well as the Google Suite, is necessary.
About Us
Overwolf is the world’s leading platform for in-game creators and gamers who build or consume user-generated content around their favorite games. We’re talking about some of the biggest AAA titles out there – games like Minecraft, League of Legends, World of Warcraft, PUBG, and Fortnite – to name a few.
The way people create and play games worldwide is changing, and Overwolf is leading the revolution. We empower just about Loading...K creators to make the best games even better - giving them everything they need to create unique gaming experiences that serve more than Loading...M gamers every month.
Our mission is to turn in-game creation into a new profession and build the next generation of games. And we’re just getting started.
Are you ready to join the pack and shape the future of gaming?
